Alejandra del Carmen Meza Servín

Alejandra del Carmen Meza Servín

Alejandra del Carmen Meza Servín
Position
Associate Professor at the University of Guadalajara (Mexico)

It has been proposed that FIFA and music stars offer discounts to their fans to help reduce the climate impact of mega-events

International entertainment events have a very high carbon footprint. The majority of this stems from emissions caused by spectators’ travel, which account for 82 per cent of the emissions from the 2026 FIFA World Cup and 97 per cent of those from Coldplay’s 2024 European tour, according to a study published in Communications Sustainability which analyses the environmental impact of both mega-events. The researchers propose that organisers should bear part of the carbon costs by rewarding fans with discounts for choosing more environmentally friendly modes of transport to attend the events.

 

0